Sono a corto di fantasia. Fast Company l’ha definito: “a must-read for change-minded businesspeople”. Difficile non essere d’accordo. Libro con tanti esempi e idee per aiutarci a tirar fuori il genio, lo spirito libero e l’imprenditore rivoluzionario in noi:
“Here’s to the crazy ones, the misfits, the rebels, the troublemakers, the round pegs in a square hole, the ones who see things differently. They’re not fond of rules, and they have no respect for the status quo. You can quote them, disagree with them, glorify or vilify them. About the only thing you can’t do is ignore them, because they change things. They push the human race forward, and while some may see them as the crazy ones, we see genius, because the people who are crazy enough to think they can change the world, are the ones who’ll do it.”
– Apple Computer Advertising, 1997
Dedicato ai miei soci di JEM.comsulting Julien ed Emmanuel, compagni di tante battaglie perse in partenza contro Monaco.
